Case Studies
Case Study: How We 3x'd A D2C Brand's Revenue In 90 Days
FLYXE LABS · April 30, 2026 · 10 min read
A step-by-step breakdown of the offer, creative, and site changes that took a ₹18L/month brand to ₹54L/month in one quarter.
When this D2C skincare brand came to us, they were spending ₹6L/month on Meta and pulling ₹18L in revenue — a 3x blended ROAS that was slowly compressing. Ninety days later they were at ₹54L/month at a 4.2x blended ROAS.
Three things changed: we rebuilt the product page around a single hero benefit, we shifted 70% of ad spend into UGC-style creatives, and we launched a two-step post-purchase upsell that added 18% to AOV overnight.
The playbook is transferable. Here's exactly what we did, in order, and what we'd do differently if we started again today.